Isn’t it always about me! hahah. But seriously, if you are here you probably want to know all about nature-photography-central.com and who is behind this site and why it exists. And this is the place to find out!
nature-photography-central.com is my passion. It evolved (and is ever evolving) out of my photographic quest and journey of transformation from a corporate slave to an independent entrepreneur. I’m Alexandra Morrison and, yes, I AM a professional photographer.
Unlike what you read on most other photographer’s bios, I was not always a photographer, although I did get serious about it back in my university days, and made a few bucks doing stock photography along the way. But like most others who are more artistically inclined, decided that to make a living in this world, I’d need to have a real job!
So I dutifully went to University and got a real job. But after many weary years in the world of corporate communications, I’d had enough of the daily grind. My lay-off as Director of Corporate Communications & Marketing from a software development company was my impetus for taking this part time photography job into a full-time gig.
Being in marketing for so long, I realized that making money with photography was less a function of “talent” and more of determination, persistence and yes, marketing. And in this day and age, a Web site is mandatory. After reading quite a bit about how to use the internet for marketing one’s business, I came to understand that what I really needed to do what to reach out to the World.
Now, another thing about me is that in 2000, I was half way to PhD in environmental science. I had just completed my course work and my dissertation proposal, and even a bit of initial research. Why a PhD? Simple, I LOVE teaching. I hoped I’d be able to quit the corporate rat race one day and teach eager minds about the amazing place in the Universe we occupy here on Earth.
But as always happens, I’d misinterpreted my true path – yes, teaching is what I wanted; yes, nature and the environment is the place I wanted others to appreciate, but there was one thing missing…
The added aspect of incorporating my creative energies was what was missing from this equation. Then when that fortuitous lay off happened, everything crystallized into what is now a blooming photographic services business and photographic training venture! I put the PhD on hold and put all my energy into photography.
Now nature-photography-central.com is how I reach out to the world community of creative people like you who want to truly seize their artistic potential. I can teach and help, be creative and show off a little all at the same time.
For those of you that like the specifics, here are my academic and professional credentials:
I’m a pretty laid back person, but when I get a chance to talk photography and the great outdoors, look out! It’s a cliche to say this, I know, but I am PASSIONATE about the mix of these 2 topics. If you have an event and want some inspirational banter from a kooky, quirky artsy fartsey photographer, I may be interested in your gig.
If you’re a camera club or bonafide photography organization just send me an email or contact me here and tell me what kind or presentation you’re looking for and I’ll let you know right away if I can help.
If you’re a conference or event planner and are looking for speakers, keynotes, instructor for a photographic convention or meeting I’d love to hear more from you too.
I am a huge music lover – here’s a sample of the audio goodness on my iPhone:
Van Morrison – These Dreams of You, Astral Weeks, and more
Ryan Adams – The entire album, Nuclear, and Heartbreaker.
Steve Earle – all of his stuff
The Rolling Stones
Pink Floyd – Getting to know “Echoes” again.
Coldplay - before they were famous!
Well, besides the great outdoors and all the strange mysteries of nature, what/who else inspires me?
I think I live in the greatest country in the world – Canada. (You can definitely disagree with me here if you’re from somewhere else!) Despite all the benefits of living in Canada, it’s still damn hard to start and grow a business. Can you imagine how difficult it is in a developing country?! I’ve had and still have the benefit of a good banker, fabulous employees, (a great accountant, yes even a couple of lawyers, ) to keep me on the right path, but in a developing country entrepreneurs don’t have such luxuries. Capital is hard to come by – and starting a business, especially for women, is almost impossible. I make KIVA one of my charities. KIVA is a micro-lending organization that helps small entrepreneurs in developing countries get their businesses started – or to expand. Join the nature-photography central KIVA team to LOAN 25.00 to a worthy entrepreneur.
I am also a huge huge animal lover, and to be honest, I prefer the company of dogs (and other animals) to many humans! I especially love hanging around with my old rescued Rottweiler, Buzz. I donate and volunteer for The Winnipeg Humane Society, D’Arcy’s Ark No Kill Shelter, and some other small animal-related causes. Revenue from this website helps me do what I love and helps me to give back to the things I believe are important in this world; independence, freedom to earn a livelihood of your choice, and the right of animals to be unmolested, and free in their native environments.
Now you know all About Me and NPC. I hope your visit here is productive and entertaining; I welcome your comments and feedback. If you’re serious about improving your photography, sign up for our free nature photography tips newsletter – it’s usually full of uncommon knowledge and unique information that you won’t find on all the other photo sites out there.
Happy clicking and thanks for reading!